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ASB Life Insurance

An ASB life insurance policy provides cover for you and your loved ones should the unthinkable happen. But that doesn’t mean you’re only covered in the event of death or permanent disability. Life insurance also provides support if you’re unable to earn an income due to an accident, injury or illness.

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Get your first month’s premium free!

It’s an afterthought for many kiwis to protect themselves with life insurance. The “she’ll be right” attitude can mean that we forget that our ability to earn is one of our most valuable assets. Talk to our specialists today about health and life insurance that best suits you.
Sign up for a qualifying ASB Health or Life Insurance policy and get one month’s premium free.*

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*To get your one month premium free, simply apply for a qualifying ASB Life, Income Protection, or Health Insurance Policy between 1 May 2022 and 30 June 2022 (inclusive) and have the resulting policy issued on or before 31 August. Full terms and conditions of the offer are available here.

Why do I need life insurance?

  • Taken on a mortgage

    If you’re unable to work due to sickness or injury an ASB life insurance policy is there to support you. We have solutions to help with home loan repayments so, if anything happens, you and your loved ones will be secure.

  • Had a baby

    Adding an extra family member to your life can be a wonderful time. It's important that you protect your little ones future if the unthinkable was to happen to you.

  • Just got married

    Life Insurance protects things like your ability to earn and your health. Giving you and your loved one peace of mind for the future.

  • Started a new job

    Protect your most important asset, which is you and your ability to earn.

Benefits of ASB life insurance cover

ASB Lifestyle Security Plan

ASB Lifestyle Security offers insurance tailored to your individual needs. As a trusted NZ life insurer, you can talk to an ASB insurance specialist today about life cover that will suit you.

Term Life

A lump sum payment if you pass away or become terminally ill, so you can take care of your commitments and family.

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Critical Conditions

A lump sum payment if you suffer from a serious medical condition such as cancer or a heart attack.

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Income Protection

A monthly payment if you're unable to work due to sickness or injury. You can also get optional cover for redundancy.

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We'll help you find the right option

Your ASB Lifestyle Security Plan can include a combination of solutions including life, loan and income cover.

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Our partnership with AIA

Improve your health and wellness with AIA Vitality

With tools and the support you need to improve your health and mental wellbeing, AIA Vitality encourages you to do relevant health checks, move more and eat well - offering great incentives for motivation along the way.

Learn more

New Zealand's largest insurer**

AIA help protect well over half a million New Zealanders and their families. Now you can benefit from their global expertise, innovation and financial strength in life's most challenging moments.

AIA Financial Strength Rating

Award-winning international credit rating provider, Fitch Ratings, granted AIA New Zealand Limited with an AA Insurer Financial Strength Rating. This rating reflects AIA's strong capitalisation and capacity to meet policyholder and contractual obligations.

Get started today

Talk to one of our specialists who can help you put together a life insurance plan that will best suit you and your situation.

Get in touch through our online enquiry form and we'll call you back at a time that suits you.

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Call us on 0800 200 252 between 8:00am - 6:30pm Monday to Friday. 8:30am - 5:00pm Saturday.

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*ASB Customer claims stats for the April to June 2021

** AIA largest life insurer in NZ by market share. Source: Financial Services Council data release (Dec-20)

The availability of insurance cover is subject to your application being approved. All applications are subject to individual consideration. Special conditions, exclusions or premiums loadings may apply. An excess may apply for health insurance policies. For full details refer to the policy document which is available on request from ASB Bank Limited. This insurance is underwritten by AIA New Zealand Limited ("AIA").

ASBLife, loan and income protection insurance