Taking products to the world
In the second event of the 3-part ASB Backing Business: International Trade Series, ASB International Trade Consultant Paul Gestro and a panel of experts discuss their views on how to maximise capital to grow trade opportunities.
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<h3>Panellists:</h3>
<ul>
<li>Brianne West, Founder & CEO, Ethique</li>
<li>Craig Armitage, Canterbury Managing Partner, PWC</li>
<li>Kate Morrison, Board Chair, The New Zealand Merino Company</li>
<li>Fergus Lee, Head of International Trade, ASB</li>
<li>Kenny Lau, Investment Manager, New Zealand Trade & Enterprise</li>
</ul>
<h2>About the ASB Backing Business International Trade series</h2>
<p>ASB hosted a series of three panel events across Auckland, Christchurch and Hamilton focused on International Trade to share helpful insights, practical advice and examples to help Kiwis shape and grow their international business.</p>
<p>Watch the highlights from the Auckland event <a href="/content/asb/businesshub/en/businesshub/resources/trade-and-export/backing-business-event-series.html">here</a>, where business leaders focused on the importance of relationships with key trading partners to help inform your export strategy. Christchurch's event focused on how importers and exporters can access precious capital to grow trade opportunities. In Hamilton, the panellists discussed the growth of digital trade and digital commerce that is reshaping our export economy, <a href="/content/asb/businesshub/en/businesshub/resources/trade-and-export/the-new-digital-world.html">watch here</a>.</p>